Who We Are
Disney Streaming Services is responsible for developing and operating The Walt Disney Company’s direct-to-consumer video businesses globally, including the ESPN+ premium sports streaming service; Disney+, the dedicated streaming home for entertainment from Disney, Pixar, Marvel, Star Wars, National Geographic and BAMTECH Media, a global leader in direct-to-consumer video streaming products and solutions. Our core mission is to deliver global audiences the freedom to access content on their terms across any connected device, time,`123 or location. We serve consumers by bringing the world’s most beloved characters, timeless stories, legendary athletes, and epic sporting events to global audiences through best-in-class direct-to-consumer video services.
We strive daily to imaginatively challenge convention with innovative technology that gives consumers the freedom to access content on their terms across any connected device, time, or location.
Position Details
The Disney Streaming Services Customer Modeling team is looking for a data-driven, curious, and motivated research scientist to work on customer-focused primary research projects. This person should have experience writing surveys to a digital audience, analyzing results, and connecting results to first and third-party data sources. The candidate will combine skills in survey design, experimental design, and statistical analysis to create a deeper view of our audience with the goals of helping to grow retention and engagement.
Responsibilities:
Create quantitative research and design surveys, considering behavioral data that is already available, to help us better understand audiences and based on stakeholder needs.
Incorporate complex technical and business requirements into research when applicable.
Review and approve survey programming to ensure critical data elements are in place for effective analysis.
Ensure quality fielding, clean and format data, prepare summary statistics, and cross-tabulation analysis.
Work with members of our Customer Modeling team to perform statistical analysis including audience segmentation, experimental design, significance testing, and regression modeling.
Conduct market and competitive analysis to observe trends and highlight changes.
Preferred Qualifications:
3+ years of professional experience in qualitative and/or quantitative survey research.
Demonstrated ability to translate complex data sets into clear and actionable narratives, and the ability to communicate opportunities and challenges to multiple stakeholders.
Understanding of statistics, testing methodologies, market segmentation theories, and the analytics behind them and market research concepts and techniques.
Experience in deploying, programming and/or writing surveys.
Experience integrating user research into product, design, and marketing practices.
Strong presentation skills specifically speaking about research methodologies and findings.
At least 2-3 years of experience in using SQL and statistical software packages such as R, Python, SAS, Stata, etc.
Preferred Education
Graduate degree in Marketing, Economics, or the Social Sciences